Surprisingly, there is more than ONE type of branding. It’s not something we think about when talking about branding; we think of the outside look & feel of the business only. But there are 4 types: Business Brand: People generally talk about branding as...
Well, that’s not what they teach us!We’re constantly being told to be DIFFERENT, to stand out from the crowd.But I disagree. Being different isn’t the aim when designing your brand identity. Being distinctive is. If your branding is too different, it...
I’ve been working recently with a few clients who used to think that they could DIY their brand and business visuals. And then they realised, as their business grew, it just wasn’t enough to cobble things together. To ad hoc things once they got clearer on their...
Are you thinking of getting brand photos done? There comes a point in many businesses where selfies taken on your phone may no longer cut the mustard with your branding and business identity. You’re thinking about hiring a photographer to take some professional shots...
This might be useful if you’re hawwing and humming about this topic yourself…. Often business naming comes up in sessions for my more in-depth design packages (like the VIP Expert Package) Here is my take, from both design and future-proof perspectives. 𝗨𝘀𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗼𝘄𝗻...
Are you relying on Friendship Branding & Marketing to attract clients? What do I mean by this? I’m in a lot of Facebook Business groups, and I’m sure you might be too. They’re often where many of us started our online business journeys; we buy from and sell to...